Pure Water Co
Limited TimeWe're Waiving Our Installation Fee — Free Install on Every SystemGet Your Free Quote
Trusted Water Treatment Experts

Water Filtration & Softening in Utah

Is hard water ruining your home and appliances? Get crystal-clear, soft water from every tap. We eliminate hard water, chlorine, and contaminants — with the best prices on water treatment in Utah.

Dry, itchy skin after showering
Spotty dishes & cloudy glassware
Stiff, faded laundry
Chlorine taste & smell
Lifetime Warranty
Free Water Test
Softeners Starting at $2,399 Installed
Warning Signs

Do You Need a Softener?

  • White buildup on faucets: Hard water mineral deposits
  • Soap won't lather: Calcium & magnesium interfering with soap
  • Spotty dishes: Mineral residue left behind after washing
  • Stiff laundry: Hardness minerals trapped in fabric fibers
  • Dry skin & hair: Minerals stripping natural oils
  • High energy bills: Scale reducing water heater efficiency
  • Mineral buildup on fixtures: Ongoing hard water scale accumulation
  • Hard water damage: Long-term wear on pipes & appliances
Our Solutions

The Right System for Your Water

Whether you have hard city water, smelly well water, or just want better-tasting drinking water — we have the perfect solution.

Most Popular
Complete Home System
Whole Home Systems

Complete Home System

Whole-house filtration, softening, and RO drinking water in one

  • Whole-home filtration + softening
  • Includes 5-stage RO drinking system
  • Removes chlorine, chloramines & sediment
  • Digital smart controls
  • Lifetime warranty
Best Price
Water Softener
Water Softeners

Water Softener

Eliminate hard water and protect your plumbing and appliances

  • Removes calcium & magnesium hardness
  • Salt-efficient, usage-based regeneration
  • Protects appliances & plumbing
  • Softer skin, hair & laundry
  • Lifetime warranty
Premium · 7-Stage Tankless RO
HW800 AlkaPro
Drinking Water Systems

HW800 AlkaPro

800 GPD of purified, pH-balanced water on demand

  • 800 GPD tankless design
  • 7-stage filtration
  • Alkaline pH balancing
  • Color-match faucet included
  • Quick-change filter cartridges
  • Lifetime warranty
Under-Sink RO System
5-Stage Reverse Osmosis
Drinking Water Systems

5-Stage Reverse Osmosis

Clean, great-tasting drinking water at your kitchen sink

  • 5-stage filtration
  • Removes up to 99% of contaminants
  • Under-sink design
  • Dedicated faucet included
  • Easy filter replacement
  • Lifetime warranty
How We Compare

We Named The Competition

Vague comparisons are weak. Here's exactly how we stack up against the alternatives.

FeaturePure Water CoTraditional Dealer ATraditional Dealer BBig Box DIY
Utah-licensed installVariesVariesDIY
Lifetime warranty1 year typical10 year typical
No long-term contractsMulti-year typicalMulti-year typicalN/A
Transparent pricing
Same-week installation2–3 weeks typical2–3 weeks typicalDIY timeline

General industry comparison — not tied to specific named competitors. Every quote includes real numbers for your home.

Featured Systems

Complete Water Solutions

Full-featured systems for whole-home filtration, softening, and purified drinking water — installed and warranted for life.

Lifetime Warranty
Same-Week Install
Free Quote
Most PopularWhole Home Systems

Complete Home System

The ultimate whole-house solution. Whole-home filtration and softening combined with a 5-stage reverse osmosis drinking water system — one installation covers everything.

  • Whole-home filtration + softening
  • Includes 5-stage RO drinking system
  • Removes chlorine, chloramines & sediment
  • Digital smart controls
  • Lifetime warranty
Full Treatment SystemWell Water Treatment

Well Water Dual Tank

A complete well water solution combining iron removal and water softening in one system — handles iron staining, hardness, and sediment together.

  • Iron & sediment removal
  • Water softening included
  • Dual-tank configuration
  • Built for well water conditions
  • Lifetime warranty
Premium · 7-Stage Tankless RODrinking Water Systems

HW800 AlkaPro

Premium tankless reverse osmosis with alkaline filtration. High-output purified, pH-balanced drinking water on demand — no bulky storage tank, no wait.

  • 800 GPD tankless design
  • 7-stage filtration
  • Alkaline pH balancing
  • Color-match faucet included
  • Quick-change filter cartridges
  • Lifetime warranty
Under-Sink RO SystemDrinking Water Systems

5-Stage Reverse Osmosis

Clean, great-tasting drinking water at your sink. Removes up to 99% of contaminants including lead, chlorine, fluoride, and nitrates.

  • 5-stage filtration
  • Removes up to 99% of contaminants
  • Under-sink design
  • Dedicated faucet included
  • Easy filter replacement
  • Lifetime warranty
View All Products →

Browse all 12 water treatment solutions

Local Tap Water Data

What's Actually in Your City's Water?

This water is federally legal — but several contaminants exceed EWG's health guidelines. Select your city.

Salt Lake City Tap Water

Source: EWG Tap Water Database — utility test results, 2021–2023

Full Report
Haloacetic Acids (HAA9)
582x limit
Det: 34.9 ppb · EWG: 0.06 ppb · No federal legal limit
Disinfection byproducts formed when chlorine reacts with organic matter in source water.
Total Trihalomethanes
231x limit
Det: 34.7 ppb · EWG: 0.15 ppb · Legal limit: 80 ppb
Chlorination byproducts linked to increased cancer risk with long-term exposure.
Arsenic
135x limit
Det: 0.539 ppb · EWG: 0.004 ppb · Legal limit: 10 ppb
A naturally occurring metal linked to increased cancer risk with chronic exposure.
Chromium-6
20x limit
Det: 0.410 ppb · EWG: 0.02 ppb · No federal legal limit
An industrial byproduct with no federal legal limit for this specific hexavalent form.
Radium (Combined)
7.2x limit
Det: 0.36 pCi/L · EWG: 0.05 pCi/L · Legal limit: 5 pCi/L
A naturally occurring radioactive element found in some Utah groundwater sources.

“x limit” = multiple of EWG's health-based guideline, not the legal limit. Legal limits haven't been updated in nearly 20 years and don't reflect the latest health research.

Why Trust Us?

Utah's Water Treatment Experts

We're not a faceless corporation — we're your neighbors, serving Utah homeowners on the belief that clean water shouldn't come with a sales pitch.

I'm Mckay, the founder of Pure Water Co. This business started with something personal: my own struggle with sensitive skin living in Utah's hard water, and then noticing the same issues show up with my baby. As a parent, that changed how I looked at the water coming into our home.

That experience turned into a passion for helping other Utah families get better water — with honest recommendations and systems that actually work, backed by warranties that give you real peace of mind.

Local Water Experts

We understand Utah water. From municipal hardness to well water iron, we know exactly what Utah homes face.

No Pressure Sales

Get a free consultation with zero obligation. We educate, explain, and let you decide. No high-pressure tactics.

Fast Installation

Most installations are done in a single afternoon. Professional, clean, and fully tested before we leave.

Why Choose Us

The Pure Water Difference

From free consultations to lifetime warranties, we're committed to delivering clean, safe water for every home in Utah.

Free Consultation

We assess your water and home setup before recommending anything. Know exactly what you need before spending a dollar.

Utah Water Experts

We understand Utah's water challenges — municipal hardness, chlorine, and well water iron and sulfur issues.

Same-Day Installation

Most systems are installed in a single afternoon. We leave your home cleaner than we found it.

Lifetime Warranty

Complete coverage on tanks, valves, and electronics — plus ongoing support from a local team that answers the phone.

Best Prices in Utah

Transparent, upfront pricing with no hidden fees — and free installation for a limited time.

No-Pressure Recommendations

We educate, explain your options, and let you decide. No high-pressure sales tactics, ever.

Certified & Accredited

Credentials You Can Check Yourself

Anyone can call themselves a water expert. These are the certifications behind the equipment we install and the company that stands behind it.

NSF-Certified Components

The carbon media, tanks, and main valves in our systems carry NSF certification.

WQA Gold Seal

Water Quality Association Gold Seal certification — an independent industry mark held on our installed equipment.

Factory-Backed Warranty

Every system we install is covered by a real, documented warranty — see the full coverage details.

Certificates available on request.

FAQ

Frequently Asked Questions

Got questions? Here are some of the most common things homeowners ask us.

What's included in the free water test?

We test your water for hardness, chlorine, pH, total dissolved solids (TDS), iron, and other common Utah contaminants. You'll get results on the spot with honest recommendations — no obligation to buy.

How long does installation take?

Most installations take 2–4 hours. We work around your schedule, protect your floors, and leave your home cleaner than we found it. Same-week installation is often available.

How often do filters need replacement?

Pre-filters: 6–12 months. Carbon filters: around 12 months. RO membranes: 2–3 years. We provide a filter schedule with every installation.

What does the lifetime warranty cover?

Tanks, valves, electronics, and components for the life of the system. We're local, so if something breaks, we're the ones who come fix it.

Is installation really free right now?

Yes — for a limited time, professional installation is included on every system at no extra cost. Every quote already reflects this, so there's no separate installation line item to negotiate.

Still have questions?

Contact Us
Contact Us

Get Your Free Quote

Schedule a complimentary water analysis with our experts. We test your water, explain your options, and help you choose the right solution — no pressure, no obligation.

Contact Info

Service Areas

Salt Lake CityOremProvoLehiDraperEagle MountainSaratoga Springs

Not sure if we cover your address? Give us a call.